Jacquie Alexander: From Daily OOTDs to Daily Iced—How She Built a Business Out of a Personal Obsession

Photos Courtesy of @jacquiealexander & @dailyiced

The influencer-to-entrepreneur pipeline is real, and Jacquie Alexander is proving that turning your personal brand into a full-fledged business isn’t just possible—it’s the move. If you’ve been following Jacquie for a while, you already know her daily iced coffee isn’t just a drink—it’s a ritual. So, when she launched Daily Iced, a brand dedicated to making the perfect iced latte experience, it just made sense.

Making a Business Out of What You Already Love

"Born out of a love for iced lattes and a lack of cute cups to store them in."

Yeah, that’s literally how Daily Iced started. And honestly, relatable. Because if you’re sipping an iced oat latte out of some sad, plastic-ridden cup, what are you even doing?

Enter: The Takeaway Cup. Designed with a flat lid that never disappoints, this isn’t your average reusable cup—it’s the President of the Flat Lid Club and an everyday essential for anyone who takes their coffee (and aesthetics) seriously. Unlike its predecessors, which were all about steaming hot drinks, The Takeaway Cup is unapologetically here to keep things chill.

And the best part? By choosing reusable over disposable, you’re actually doing something good for the planet while upgrading your daily coffee game. A win-win if there ever was one.

The Influencer-to-Entrepreneur Playbook

Jacquie Alexander’s journey is proof that influencers hold the power to create businesses that are not only profitable but also deeply connected to their audience. The key takeaways?

✔ Find your niche – What are you known for? What do your followers associate with you?

✔ Solve a problem – Jacquie saw a gap in the market—cute, reusable iced coffee cups—and filled it.

✔ Stay authentic – People can spot a cash grab from a mile away. Build something you actually love.

✔ Leverage your community – As an influencer, you already have a built-in audience who trusts you—use that to your advantage.

Jacquie Alexander is proving that the influencer era is far from over—it’s just evolving. As social media personalities continue to break into entrepreneurship, we’ll see more brands like Daily Iced leading the way, showing that influence isn’t just about aesthetics—it’s about action.