The tech bros have a crush on fashion, and like most people with crushes, they're trying, to say the least. However, putting Kylie Jenner in Meta AI glasses feels a bit like putting a supermodel next to fast cars in a beer commercial from the 80s. No shade to King Kylie, but her placement in this arena feels like superficial signalling of It Girl status, in exactly the same way an 80s beer commercial thought it could signal manhood by parking a supermodel next to a fast car.

There are a few notable ways to age backwards: Botox, biohacking… and dance parties until 5 a.m. for three nights in a row with your twenty-something new gay husbands on a group trip to Saint-Marguerite-sur-Mer. A fourth night was not on the cards. But Knight of Wands, Three of Swords, and The Devil reversed were. We took the last train back to Paris late Sunday evening. Sleep deprivation aside, the trip to the countryside was exactly the reset I needed. Dating can be exhaust

I see so many successful, beautiful women building businesses, creating ecosystems for other women, growing communities, achieving wealth and becoming an inspiration to women around the world. Outspoken women who stand firmly and unapologetically in who they are. Women with so much inner power that you cannot miss them or ignore their message. Women you admire not only for what they have achieved, but for who they are and the path they took to get there. And yet, somehow, the

I am a social being through and through. I like talking to people, getting to know them, getting to know what they do. Over the last three years, I have noticed a pattern. A pattern that holds true across our lives, is multifaceted and is becoming more and more real to me year after year… Have we lost our feelings about everything because it's not cool anymore? I joined a dating app almost two weeks ago. Back on it, yeah, didn't want to, but I did it. The vibes instantly felt

Ever wonder why it’s so hard to let someone go? No matter how hard you try, they’re just there. In your head, in your dreams, in your chest. Ever consider the possibility that maybe a part of you doesn’t WANT to let them go? Regardless of the type of love or loss. I’m no relationship expert, but I think we’ve gotten so bad at processing things that letting go can feel like a complete system shutdown. Or maybe it’s just me and a couple of others (who I hope find this article).

Today's image of a charming prince is so dismantled that women are fantasising about being Samantha Jones instead of Carrie Bradshaw. We can definitely say that a large percentage of women have returned to the dream of being a Pilates mum, but at the same time, women have grown so tired of dealing with men that many would prefer to get just one thing from them and then say bye-bye! We know women's vision of life changed as soon as they could become independent. But the real q

There is a specific, quiet kind of exhaustion that comes with sitting in a dark room, staring at a phone screen that hasn't changed in twenty minutes. Nothing dramatic happened. There was no emergency. It was just five words in a blue chat bubble, but somehow it felt like an unsolved riddle. I read it over and over, trying to break the code. Do they mean this? Do they mean that? How do I reply without looking like I care too much, or too distant?

He seemed so sure of himself, of who he was in the world. As he drove me home in his Ford Mustang, my date started sharing little anecdotes about his life. When he mentioned being close to his mother, I responded, “That makes sense.” He asked, “What's that supposed to mean?” I responded, “You just seem comfortable with yourself.” It was true, not just his ease with himself, but also with who he was in the world. Something of an epiphany dawned on me that night: I was jeal

Just like any other member of Gen Z, thanks to a social media diet of BetterHelp ads and trigger warnings, I am pretty fluent in therapy speak. So the other night, while watching a Netflix documentary on Ozempic, I found myself thinking about how the return of 2000s fashion, coinciding with a renewed obsession with skinniness, felt like too much of a coincidence, especially given how much skinniness dominated that era the first time around.

For a long time, Molly Burnett understood filmmaking through a fairly traditional lens. As an actor, it was: Get the audition. Get the role. Build the career. She grew up watching Julia Roberts, Cameron Diaz and Halle Berry and imagining that kind of trajectory for herself. But as the entertainment industry shifted from films toward “content,” and the pandemic, strikes and changing economics accelerated that transition, Burnett began questioning how much of her career she wan

For most of my life, I thought love worked like a promotion. The older I got, the more successful I became, the more I knew myself, the more beautiful and confident I felt, surely I would become more lovable too. There was always something else I could become, and I was strangely convinced that love was waiting for me at the finish line. So I kept becoming. I became more ambitious, more independent, more outspoken, more comfortable with myself. I thought I was building a bett

Hot girl pickles. Man Cereal. Beer Girl. Somehow, even the most ordinary things we consume started developing a gender identity. It is easy to dismiss this as another quirk of internet culture. Of course a pickle company wants to call its product something with ‘hot girl’ in the name. Of course a cereal brand wants to appeal specifically to men. We live in an era where everything needs a personality before it can become content. But the sudden return of aggressively gendered

At the 2026 Victoria’s Secret Fashion Show, the women took the runway, the microphone, the fantasy bra, and perhaps something much bigger: the right to define what being a woman looks like. I watched the 2026 Victoria’s Secret Fashion Show last night, and I kept coming back to one thought: where the hell were the men? Not the men in the audience. They were there, of course, watching and cheering. Timothée Chalamet, for instance, was there to watch Kylie Jenner make her

We scroll, react and forget. This is the critical thinking we're practising these days. We can even scroll past genocide the same way we scroll past a shoe advert. Take Afghan women, for example. Weeks ago, this was the only topic people were sharing on their socials. Guess what? This has been happening for five years. Women banned from school, from raising their voices in public, from leaving home without a male relative at their side, barely break through the algorithm befo

I have read every eldest daughter essay on the internet, and I'd like that on the record before I start criticising them. It's a genre now, not a topic, with conventions, the way locked-room mysteries are a genre. Substacks that publish nothing else. An audio clip about being tired since 1998 with hundreds of thousands of videos under it. Tote bags, which is how you know a feeling has completed its journey into a market. I'm not standing outside this thing. I'm deep inside it

I recently got engaged, and the first thing everyone asks is when the wedding is. But they’re really asking something much harder: when will you decide that this is actually forever? The truth is, I don’t even know if I want a wedding. We may be the first generation to enter marriage knowing exactly how it can end, and choosing it anyway. I don’t even need to share the statistics. We all know them. Divorce is not some distant possibility we’ve heard about. We grew up with it.

A crush, by definition, is “a strong but temporary feeling of liking someone romantically”. But in reality, it is a peculiar kind of cruel experiment. Some would even call it a curse. Like Andie Anderson in How to Lose a Guy in 10 Days, and after being a victim of the crush infection for longer than I would like to admit, I decided that, in the same way she explains how to get rid of a man using the typical behaviours that women exhibit and men hate, I would create something

Maybe it's not youth I'm drawn to. Maybe it's the possibility of someone who hasn't yet been convinced that love has to get smaller as you get older. I have reached a rather inconvenient conclusion about myself. I don't think I want to date older men, ever... Actually, let me correct that: I know I don't want to date older men. And before everyone starts preparing their angry little spreadsheets about age gaps, maturity, fertility, emotional intelligence blablabla and

Reading has always existed as a means for me to get out of my own head and go somewhere else. Learning something and, God forbid, developing some empathy for people whose stories are unlike mine are just natural, positive by-products. Regularly reading for pleasure was never something I thought was particularly exceptional until I realised how common it had become for my friends and family to say they hadn't picked up a book in weeks, months or even years.

Everyone goes through pain differently, but there are some experiences that become eerily similar among people who have fallen in love with a narcissist. Different faces, relationships, stories, and somehow you hear the same sentences. Taylor Swift’s Patient Zero feels like one of those sentences made into a song, and watching Dakota Johnson move through the highs, the confusion, the fights, the fear and eventually the physical weight of it, there is an uncomfortable familiar

As adolescents, women are introduced to sex from a very male-centric perspective. It is a world that we will partake in for the rest of our lives but, for some reason, never fully belong to. Sexuality was almost a costume that was given to us from time to time to serve the desires of the male gaze, but we were never really allowed to wear it long enough to understand what it meant. Or what it felt like to us, not to them. Sexuality seemed to inherently belong to men, and it w

There are certain things about the men in our lives that we all seem to encounter at least once. Maybe we just don't talk about them enough. Or maybe we've become so used to them that we've stopped questioning them.

On creative obsession, the pressure to succeed, and why believing in yourself might be the only way to get anywhere. The first time I meet Henry Morris, he's sitting in a Whole Foods somewhere in Oklahoma City. Not a recording studio, not a backstage dressing room, not even a particularly atmospheric café. A Whole Foods. His tour bus, he explains, is somehow

Is social media to blame? Absolutely. Are we watching people become richer, more successful and more beautiful? Constantly. Is it real? There is legitimately no way to know, but we buy into the vision, and as our brains rot and our greed increases, we have forgotten how truly lucky we are. How lucky we are to have dreams, to have access, to connect with like-minded people around the world, to have the leisure to be bored and the opportunity

I have to admit, when I first started my job at a fashion magazine in Vienna, I proudly told my roommate that this time I would look flawless every single day. I was going to wear makeup, do my hair, and always look amazing when I went to work. It didn't take long before she saw me leaving the house in jeans rocking a bare face. When I look around on the streets, I see so many people wearing clothes that are comfortable and practical. It made me wonder: Are we, as a society,

Find My Friends seems well-meaning, but I can’t decide whether it’s unnecessary surveillance or just performative community. I am baffled by how normalised it is to share your location with your friends at all times. Many will say, “Well, what are you hiding?” The answer is: nothing… but also maybe everything? Why do my friends need to know when I’m at home or the grocery store? What value does that add to anyone’s life? It’s quite intrusive to think my friends could

Back when people met in clubs or simply out in the real world, I was a clueless teenager who apparently thought kissing someone while tipsy and dancing in a club was more than enough. By the time I was a little older, more mature and a bit more experienced, the world had changed. More precisely, a huge part of our love lives had moved onto our phones.

This week, I saw a reader submit a question that stopped me. Why is no one talking about the connection between young adults refusing to move back home and pursuing graduate degrees? At first glance, the two things seem unrelated. One is about housing. The other is about education. But for many people my age, they are deeply connected. A bachelor’s degree used to represent a clear transition into adulthood. Graduate school was often a choice, something pursued for specializat

As a society, honestly, I think we’ve killed the art of caring rather embarrassingly and loudly. We have become so concerned about how we are perceived by onlookers rather than by ourselves. We have prioritised the maintenance of a persona, a character that we have adopted rather than following our own desires. We have become so caught up in this world of (curated) effortless appearances, so we can be seen as detached or mysterious, like we have forgotten the very thing that

On the modern knight, the fantasy of being rescued, and what happens when a woman finally becomes her own. Like many modern women, I grew up with stories of knights on white horses. The hero who would arrive at exactly the right moment to save me. My knight in shining armour, my salvation. And like many women, I had unintentionally, subconsciously outsourced something far more important than I realised: my autonomy, my sovereignty, to a fantasy.

I think there has only been one person in my life I was truly, deeply in love with. When I found that kind of connection, I used to believe it would never end. Because when you love something that much, you don’t want to believe it can ever disappear from your life. Especially when that connection has taught you so much about yourself. Losing it can almost feel like losing a part of yourself. But as I grew up, I realised that you can never really control a connection. Sometim

I've been with that guy since January. And starting in February, the disrespect began: his ex coming back, the lies, the humiliation and the constant stress. By March, I had to quit my part-time job, which I blamed entirely on a severe depression that I felt coming on all of a sudden. I was on sick leave until July, with that guy still in my life. In July, we broke up, and we didn't stay in touch like we used to. My job was going well; in fact, I quickly found a better one, r

Before I got married, I had a sprouting frustration with weddings and all the demands around them. Like the first weed poking out of a flowerbed. Although so grateful and honoured to be a part of every celebration I had been to, an internal screech sounded in my ears with every hen’s invite quoting me a minimum of $250 and requiring a complete disco-cowgirl outfit to attend. So when it came to my turn… I proudly deemed myself an “anti-bride”.

thought moving to London was the key to eternal happiness. Twelve-year-old me had such a huge crush on One Direction that she wrote collaborative fanfiction with her friends about them moving to London and having the members fall head over heels for them. Eighteen-year-old me packed up her clothes in a 23kg bag, said goodbye to everything and everyone she knew, and hopped on a plane that would take her 5,032 miles away from the only place she used to call home.

It started with a text In my late twenties, I had the pleasure of experiencing something I’d never had access to during a breakup before: artificial intelligence. I’m not entirely sure when I started using it for relationship advice. At first, it felt quite awkward. There is something bleak about opening a chatbot and typing out the intimate details of your romantic life to a machine.

Catch-ups are turning friendships into speed dates and interviews. That line we’re all guilty of pulling out at the end of those random bump-into-each-other conversations with friends who aren’t in our close circle: “We should really do something soon, I’ll text you!” We both covertly know, and appreciate, the fact that we’re not actually going to

What does it mean to be an independent woman? I am seriously asking. Actually, I am begging for a clear answer. I am inundated with messaging, both subliminal and direct, that seems determined to convince me I should isolate myself, and I’m sick of it. Every movie I see showcases a strong career woman either walking away from love or participating in a relationship with one foot in it and the other in a high heel, click-clacking down the

How one awkward first date made me realize romance has quietly become another networking event. There's something deeply unsettling about realizing your first date felt less like a romantic encounter than a 9am meeting. Somewhere along the way, dating quietly adopted the language of work. We optimize ourselves like startups, build personal brands before we build intimacy, and

Manifestation culture treats a pop song like a boyfriend spell, completely ignoring the hard work of clearing out low-effort energy first. If you’ve spent five minutes on social media recently, you probably know the exact viral gospel I’m talking about. Ever since pictures of Dua Lipa looking radiant, grounded and deeply matched with Callum Turner started flooding

Gen Z knows red flags, therapy and boundaries. But between healing ourselves and protecting our peace, did sex stop being a priority? We know our standards. We can spot a red flag from three Hinge swipes away. We’ve learned that “wyd?” at 11:47 pm isn't really communication, a situationship isn't a real relationship, and sometimes the healthiest thing you can do is block them and move

We have become so accustomed to digital surveillance that sometimes we mistake control for care, jealousy for desire, and access for intimacy. But what happens when the person monitoring you is the person who says they love you? There is an important question we rarely ask at the beginning of a relationship: How much access should another person have to you?

It started with a TikTok binge and an underwhelming experience on Hinge. Since I’d become single, I’d been blessed (inundated) with an algorithm that was telling me how not to be single, yet how bad dating is, and how I should be dating intentionally, while providing me with an unending list of ‘red flags’ to look out for. I also had a million different tarot card readers telling me that this message was most definitely meant to

No matter where we grew up, we all carry echoes of patriarchal values. Since childhood, we've been taught that a man is the protector of the family, while a woman is supposed to be wise and take care of her hair, nails, and skin with the same level of attention stockbrokers use to analyse the market.

We talk about reinvention like it’s a rebrand. New city, new job, new person on your arm: some clean before-and-after you can point to and say, there, that’s where the old you ended and someone else began. That’s not how it actually happens.

I fell in love with a man who was never going to love me back. I fell for all the hidden attributes I thought he possessed, from his humour, all the way to his kindness and sensitivity, something, it would seem, men don’t display that often, and what I thought made him so endearing.

For a very long time, I thought the vision I once had of marrying three times was actually going to happen. Now, looking back at it, if I even marry once, once will be enough. On building our lives around our jobs and our friends as a response to the dating world, plus not having a belief system.

I’ve never been able to turn my most compatible connection into a romance. And I’ve never been happy with the person I had the strongest chemistry with. Sometimes, you can’t get someone out of your head, but you can’t imagine a future with them either. Other times, you can talk for hours and feel like yourself, but your heart just doesn’t skip a beat. That’s when I realized: the biggest problem in modern dating is that we mistake chemistry for compatibility. And I couldn’t he

There's this quote you see everywhere: “You don't miss the person. You miss the version of them that you knew.” I think most of us read that and immediately think, Yeah... that's exactly it.

Queer relationships have long modelled forms of connection that mainstream culture struggles to name, let alone practice. Built in a world that rewards avoidance, detachment, and performative independence, queer relational cultures insist on emotional presence, care and truth. Not because queer people are inherently more sensitive or communicative, but because queer love has never had the luxury of autopilot. When your relationships aren’t automatically validated by the world

My first encounter with heartbreak was fairly early. Not the kind you’re thinking of (my social skills with boys are virtually non-existent), but a little something called friendship.