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The Power of Two: How Twin Flame Proves Fashion’s Most Compelling Brands Are Built in Duos
Inside Twin Flame, the Parisian label founded by sisters Karen Napoly and Lisa Napoly. In a fashion landscape obsessed with singular visionaries, a quieter pattern keeps emerging: the brands that feel most coherent, intimate, and emotionally precise are often built by two. Sisters. Couples. Creative pairs. Duos who move in sync. Twin Flame, the Parisian fashion brand founded by sisters Karen and Lisa Napoly, belongs firmly to this lineage. Not because it markets sisterhood


FWRD Appoints Rosie Huntington-Whiteley as Fashion Director, A Celebrity Move That Signals a New Era of Luxury E-Commerce
Photos Courtesy of @ rosiehw Luxury e-commerce retailer FWRD has named British model, entrepreneur, and beauty founder Rosie Huntington-Whiteley as its new Fashion Director ; a move that feels less like a headline-grabbing celebrity hire and more like a clear signal of where modern fashion leadership is headed. In today’s luxury economy, influence is no longer limited to front-row appearances or campaign ambassadorships. It’s increasingly becoming infrastructure. And Huntingt


Two It-Girls, One Desert: Inside adidas Originals x Miaou’s Ultimate Collab
Photos Courtesy of @ adidasoriginals / @ miaou Shot across a sun-soaked Californian desert, the collaboration of the season brings together two icons who define what it means to be an It-girl today: Gabbriette and Devon Lee Carlson . Alongside Miaou founder Alexia Elkaim , the trio front adidas Originals x Miaou’s first-ever collaboration—a campaign that captures the cinematic spirit of a Hollywood Western: rebellious, radiant, and forever Miaou. It’s a meeting of minds a


Ignasi Caubet’s Newest Collection Speaks to The Cool Kids of Barcelona
Look book photography by @ aitiblanco Catalan designer Ignasi Caubet blurs the boundaries between fashion, art, and performance with El Paso del Tiempo — a collection that celebrates the strength, sensitivity, and resilience of women. Inspired by the feminine figure, each look becomes a sensory canvas: noble fabrics, distressed textures, and poetic details give voice to the unspoken, turning the runway into a deeply emotional and immersive experience. “Femmes embodying the


How Schiaparelli Silenced Paris: Daniel Roseberry Rewriting Reality...
Photos Courtesy to @schiaparelli / @voguemagazine At this point, it feels unanimous - Daniel Roseberry is the defining genius of our...


La WATCHPARTY: How Lyas Is Turning Fashion Into a Fandom Experience
Photos Courtesy of @ ly.as / @lawatchparty / Here’s something that made me look twice in culture this week: Elias Medini—better known...


Alexandra Aura: Building Authentic Influence from Barcelona
Photos Courtesy of @alexandra_aura Barcelona was waking up in soft, golden light, the streets humming with life as café doors opened and...


THE ROE EDIT: NYFW Standout Shows of Spring/Summer 2026
Photos Courtesy of Michael Kors For a while, people were ready to write off New York Fashion Week. Too quiet, too commercial, too...


From Brazil to Paris: Carlota Pitarch's Guide to Navigating the Influencer Industry with Integrity and Vision
Photos Courtesy of @carlotapitarch / @ mgvicentini / @ parfumsdemarly / @hugo_official In the world of digital content creation, it's...


A Nepo Baby? As The New Head of Vogue? Groundbreaking! Chloe Malle Replaces Anna Wintour.
Photos Courtesy of @Vogue The ink on Anna Wintour’s farewell letter has barely dried, and already the next chapter of Vogue has a name:...


Vanilla Skin on Repeat: A Summer with Ron Dadon, Inside Ron's Universe We Go, One Love Letter at a Time
Photos Courtesy of @ron.dadon / @ claralebouar There’s something about Ron Dadon that feels like a movie. Maybe it’s the duality of her...


We went to the Dolce & Gabbana "From the Heart to the Hands" Exhibition in Roma, so You Didn't Have to
In a city built on centuries of beauty, Dolce & Gabbana's "From the Heart to the Hands" feels right at home here in Roma, and still...


Flirty, Funny & Fashion-Forward: Inside Amelia Dimoldenberg’s It‑Girl Collab with Peachy Den (And That Insta Party Moment)
Photos Courtesy to @peachyden / @jean_campbell / @z.eyaad Inside The Launch Party - Roe’s Got You Covered with all the shots From...


#AMELIEGIRLS: How Influencers Make Clothing a Club You can't Resist.
Photos Courtesy of @amelieteje Based in Australia, Nicholson and Teje have built what can only be described as an empire of effortlessly...


Between Glamour and Groove: Inside Peggy Gou’s Iconic Bag Collection
Photo Courtesy to @ peggygou_ DJ and style icon Peggy Gou has turned her passion for music into a sartorial statement, and her handbag...


“Be a Little Bit Delusional”: How Anastasia Koval Turned a Teenage Hobby into a Global Career
Photos Courtesy of @ana.koshe / @ ph.katyovi From Ukraine to Madrid, the model and content creator shares her journey, her dream brand...


Dior, Disrupted: Anderson’s First Strike
Photos Courtesy of @Dior & @Jonathan.anderson / Graphic designer by Francesca de Vita Jonathan Anderson stormed into Dior Men in...


From My Scrapbook to Our Magazine: How Anna Wintour Shaped Generations of Dreamers
Collage by our graphic designer Francesca de Vita Picture this: Waking up, exhausted, sore, and emotionally drained from the last few...


Labubu Is the Anti-It Girl & That’s Why Everyone Loves Them
Collage by our graphic designer Francesca de Vita Remember when the “It Girl” had a blowout, a Bottega bag, and a perfectly calculated...


From Product to Purpose: How SCULP Built Their Brand a Community
Collage by our graphic designer Francesca de Vita SCULP Activewear began with the simple goal of making women feel confident,...


Could Meshki Become the Official WAG Uniform? Inside the Meshki x Alexandra Saint Mleux Collaboration
Photos Courtesy of @meshki & @mayachantout Meshki’s strategic collaboration with Alexandra Saint Mleux proves once again that the brand...


Wake Up, It’s Daphne: Paige DeSorbo Launches the Pajama Line of Our Dreams
Photos Courtesy of @daphne & @paige_desorbo Paige DeSorbo, the podcaster, reality star, best-selling author, and now clothing brand...


Coachella '25 Week 1: The Real Main Stage Was Branding
From Rhode’s desert glow to 818’s sun-soaked sips and Sprinter’s poolside energy — the festival’s most iconic acts weren’t just on the...


Gstaad Guy: Quiet Luxury, Loud Impact – The Strategy Behind His Influence
Photos Courtesy of @gstaadguy How a satirical character became the blueprint for niche domination in the luxury space. When Gstaad Guy...


Jacquie Alexander: From Daily OOTDs to Daily Iced—How She Built a Business Out of a Personal Obsession
Photos Courtesy of @jacquiealexander & @dailyiced The influencer-to-entrepreneur pipeline is real, and Jacquie Alexander is proving...
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